Amazing Thailand Romance Trade Meet event staged for Chinese market
Bangkok,14 January, 2019 – The Tourism Authority of Thailand (TAT) recently staged the Amazing Thailand Romance Trade Meet event, bringing from China wedding planners and travel agents selling honeymoon holidays to meet and discuss prospect businesses with Thai wedding and honeymoon planners.
The Amazing Thailand Trade Meet table-top event, including TAT’s Thailand luxury, romantic product update, was held on 9 January in Bangkok.
The 50 participants including some members of the media also had the opportunity to explore Thai culture and history, as well as beautiful natural attractions and a variety of amenities and accommodation in Surat Thani (Ko Samui) and Ayutthaya.
Mrs. Titiporn Maneenate, TAT Executive Director of the East Asia Region (above photo, 2nd from right), said the event formed part of TAT’s initiative to enhance the positioning of Thailand as the preferred wedding and honeymoon destination among Chinese couples.
She said that over the years, TAT had proactively been working on various strategies and initiatives to promote Thailand as a destination where luxurious, romantic dreams come true.
“For China, weddings and honeymoons are considered as the highly specialised niche market with Thailand being among the popular destinations for luxurious and romantic travel.”
Meanwhile, the presence of journalists and social influencers during the trip also meant favourable coverage of the activity in the online and offline media channels across China, estimated to achieve about a 15 million reach.
*More photos from the Amazing Thailand Trade Meet table-top event.